Brave - $BAT, Asset Review
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Brave browser is a free, open-source web browser that's created by Brave Software, Inc. Brave is known for its privacy dominance capabilities that block advertisements and trackers that may breach your security. Brave has more than 50 million people who downloaded and installed their browsers. Brave Rewards is the best feature on the browser as it pays users revenue for their attention.
Content:General Information-What is Brave
Brave Background
Brave Funding/Collaboration
Token Information-Tokenomics
Consensus Mechanism
Additional Information-
How to Earn $BAT
Technical Analysis
Conclusion
General Information-
1. What is Brave?
Brave Software, Inc. is the creator of the Brave Browser. Brave Browser is a free web browser that's three times faster than chrome, protects users' data, prevents trackers, and pays users $BAT optionally. Most web browsers sell your data to other tech companies and we are unaware of what they do with that data. Brave has created an optional* reward ecosystem that allows you to earn a fair share of the transaction without compromising users' privacy. Below is a comparison of how browsers match up on security and privacy.
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2. Brave Background
Brave is a project based out of Delaware and headquartered in California. The founders are Brendan Eich and Brian Bondy previous co-founders of Mozilla Firefox. Brendan Eich is also the creator of Javascript, so he has a strong technology background. The founders both believed there is a lack of privacy and creepy pop-ups on web browsers. Brave Browser’s system will disrupt the digital advertising industry because it doesn’t sell your data and targets users you want as an advertiser. Web-users opt into the reward system and browse the internet. Based on their activity on the browser, a small banner advertisement pops up on the bottom right of the screen. The advertisement is based on your activity, so an advertiser you are targeting EXACTLY(speaking from experience) who you want or your ad would not display to that user. This system will make advertisers run towards Brave as the browser continues to grow.
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3. Brave Funding/Collaboration
Brave Software, Inc. had an initial coin offering in May 2017. They raised $35 million in 30 seconds according to Coindesk. Additionally, Brave has had funding rounds with the following: Founders Fund, Pantera Capital, and Digital Currency Group, Inc., the parent company of the Sponsor. Brave has collaborated with many companies to push forward the adoption of web3. They’ve collaborated with leading brands like Binance, Solana, Gemini, and bitFlyer. Most interestingly was the acquisition of Tailcat in March of 2021 to rival google search as a privacy-preserving search engine.
Token Information-
1. Tokenomics
$BAT(Basic Attention Token) tokens total supply of 1.5 billion capped tokens with a circulating supply of 1,498,928,025. $BAT is also an ERC-20 token built upon Ethereum's blockchain. Brave sold 66.66% of the supply in the ICO, 20% of the supply was attributed to the user growth pool, and 13.33% of the supply is allocated to the development team pool. At the time of writing, around 40% of the total BAT is held by the top 100 addresses.
2. Consensus Mechanism
$BAT’s consensus mechanism is neither Proof-of-Stake nor Proof-of-Work. $BAT is deployed via smart contract. The smart contracts rewards $BAT to publishers, users, and advertisers. The smart contracts are triggered and allocated to the recipient’s wallet. $BAT rewards may be utilized in many ways once earned. A few ways to use $BAT tokens are purchasing digital goods, tip publishers, and incorporating video game micropayments. $BAT has a lot of room to grow as more people opt into the reward system as more advertisers will follow.
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Additional Information-
1. How to Earn $BAT
Earning $BAT has attracted many users rushing to download the Brave Browser per Figure B with over 50 million users. Setting up Brave Browser is simple to do as well. Once the browser is downloaded you can opt into rewards. Users choose the number of ads they receive per hour. Some users may also receive additional 25-40 grant $BAT tokens each month. Creators also have a choice to become a Brave Creator which allows them to earn BAT tips for their podcast, band, blogging, or YouTube. I have been a user of the Brave Browser since 2017 on all my devices(PC, Mobile, Laptop) and have been consistently earning 5-10 $BAT tokens monthly. As you can see below, I have saved 3.3 hours from loading screens, 240,541 trackers/ads were blocked, and 5.18GB of bandwidth was saved.
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2. Technical Analysis
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$BAT has had an amazing run from $.06 to $2.04 yielding ~33x returns. Ever since $BAT hit all-time-highs, we have seen the price fall towards a high time frame demand zone (green box) which should act as a support region. Price is likely to consolidate in the green box before making a new move. The way the correction subdivides will give hints on how the next move plays out. Bottom structures typically take a long time to form and reverse when the bears are exhausted, so it's best to stay patient for a clear pattern. All in all, the price action of this chart is very bullish over the long term, and holding the support will be crucial.
Conclusion-
Its no question that Brave is disrupting the digital advertising industry. Brave is leveraging blockchain technology to future-proof what web browsers should be. Currently, there is nothing like Brave and that’s why we are seeing such explosive growth from this user data per Figure B. Some use Brave to protect privacy, others use Brave to have a faster experience, and some use the browser to earn extra cash. Brave made it a no-brainer for users to download the web browsers. Furthermore, the business model is brilliant because it allows everyone to win from the top down. By putting its users first, any ad revenue Brave generates is shared with users. 70% of all the revenue is shared with the users and the remaining is for Brave to continue growing. Lastly, it is important to note that I believe Brave’s value may grow but isn’t correlated with the value of $BAT token.
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